MAD Magazine Recurring Features
Catalogs, Ad Brochures,
Financial Reports and Menus
in Order of Appearance in Regular Issues (and a few others)
These were longer articles in the form of a single subject, usually complete with covers —
essentially, multi-page advertising or information sources.
The too-numerous-to-mention single-page advertising parodies are beginning to be mentioned here. Single-page ads that weren't parodies are too numerous to mention.
See the separate page for Magazines within MAD Magazine!
| Article Title | Writer / Artist | Issue / Date |
|---|---|---|
| Bulletin of Alfred E. Neuman University 1958-59 | Tom Koch / Joe Orlando | 42 — Nov 1958 |
| The American MAD Cross — First Aid Handbook | Frank Jacobs / Wally Wood | 47 — Jun 1959 |
| MAD Looks at Adult Education — featuring Potrzebie High School Bulletin of Courses Available | Paul Laikin / George Woodbridge | 51 — Dec 1959 |
| The U.S. Army Chicken Officer's Field Manual | Larry Siegel / Bob Clarke | 56 — Jul 1960 |
| The European Tourist's Guide to the U.S. | Frank Jacobs / Joe Orlando | 60 — Jan 1961 |
| MAD's Do-It-Yourself Auto Repair Manual | Dave Berg | 61 — Mar 1961 |
| Mail Order Gift Catalogues — featuring Potrzebie House | Al Jaffee / Bob Clarke | 62 — Apr 1961 |
| Practical Scout Handbook | Larry Siegel / Jack Rickard | 66 — Oct 1961 |
| The Labor Union Manual | Larry Siegel / Wally Wood | 83 — Dec 1963 |
| MAD's Seed and Garden Catalog | Frank Jacobs / Bob Clarke | 96 — Jul 1965 |
| College Programs to Develop Masters of Mediocrity — featuring Megalopolis State University College of Disillusion's Catalogue of Courses — Fall Semester 1966 | Donald D. Shandler / Paul Coker, Jr. | 101 — Mar 1966 |
| The House of Krudd — Mail Order Gift Catalogue | Tom Koch / Bob Clarke | 155 — Dec 1972 |
| American Trash and Trivia Company's Head Shop Supplies — Wholesale Catalogue |
Tom Koch / Bob Clarke | 158 — Apr 1973 |
| Ghoulish Medical Corp. 1974 Hospital Supply Catalogue | Tom Koch / Bob Clarke | 170 — Oct 1974 |
| Annual Reports to Family Members — The Flaxbender Family — Annual Financial Report 1974 |
Tom Koch / Irving Schild (photos) | 173 — Mar 1975 |
| The MAD Handbook of House-Guesting | Paul Peter Porges / Jack Davis | 176 — Jul 1975 |
| Ripoff Cafe Accessories, Inc. Restaurant Supply Catalogue | Tom Koch / Bob Clarke | 180 — Jan 1976 |
| The Alfred E. Neuman University Competitive Hard-Sell 1976 Catalogue |
Frank Jacobs / Bob Clarke David Reagan (idea)/ Irving Schild (photos) |
181 — Mar 1976 |
| The MAD Clearance Catalogue of Unwanted Articles, Features, Gimmicks, and Premises |
Frank Jacobs / Jack Rickard (and others if Rickard didn't draw them all) |
188 — Jan 1977 |
| School Supplies Unlimited 1978-79 Wholesale Catalogue | Tom Koch / Bob Clarke | 198 — Apr 1978 |
| American Recreational & Resort Facilities, Inc. Wholesale Supply Catalogue |
Tom Koch / Bob Clarke | 202 — Oct 1978 |
| A Preview of this Year's "Gimmick" Christmas Gifts featuring TRASH, Inc.'s Christmas 1978 Wholesale Gift Guide | Tom Koch / Bob Clarke | 204 — Jan 1979 |
| Crafty Bunko Schemes, Inc. 1979-80 Repairmen's Parts & Supply Catalogue |
Tom Koch / Bob Clarke | 208 — Jul 1979 |
| Amalgamated Student Supply Co. — Mail Order Catalogue | Tom Koch / Bob Clarke Diane Riccobene (idea) |
220 — Jan 1981 |
| Stadium & Team Owners' Paraphenalia, Inc. 1981 Supply Catalogue |
Tom Koch / Bob Clarke | 226 — Oct 1981 |
| The Model Majority Manual | Stan Hart / George Woodbridge | 230 — Apr 1982 |
| MAD's Updated Practical Joke Catalog | Al Jaffee / Diane Riccobene (idea) | 233 — Sep 1982 |
| Don Martin's Atomic Holocaust Survival Manual | Don (Duck) Edwing / Don Martin | 238 — Apr 1983 |
| State College of Adulthood Training Catalogue of Courses | Tom Koch / George Woodbridge | 240 — Jul 1983 |
| The MAD School of Parenting Catalogue of Courses | Stan Hart / George Woodbridge | 243 — Dec 1983 |
| The 1984 M.G.M. Movie Theatre Owners Supply Catalogue | Tom Koch / Bob Clarke | 245 — Mar 1984 |
| M.O.B. (Mafia Outlet Bureau) Shop-By-Mail Catalogue | Frank Jacobs / Bob Clarke | 247 — Jun 1984 |
| The MAD Owner's Manual for a New American Car | Tom Koch / Al Jaffee | 247 — Jun 1984 |
| MAD's Practical Joke Catalogue For Doctors | Beppe Sabatini / Al Jaffee | 248 — Jul 1984 |
| The Sham-Jock Sporting Goods Catalogue | Frank Jacobs / Bob Clarke James Kasmir (idea) |
249 — Sep 1984 |
| MAD's Practical Joke Catalogue for Courtrooms | Desmond Devlin / Al Jaffee | 267 — Dec 1986 |
| The Defense Contractors' Clearinghouse Catalog | John Rios / Bob Clarke | 267 — Dec 1986 |
| The Collector's Newsletter — For Collectors Who Don't Have Their Own Newsletter |
Stan Hart / George Woodbridge | 273 — Sep 1987 |
| The MAD Merchandise Mart | Dick DeBartolo / Bob Clarke | 275 — Dec 1987 |
| Gift Catalog for Spoiled Rotten Pets | Paul Peter Porges | 282 — Oct 1988 |
| The Last Resort — The Newsletter for Desperate Singles | Charlie Kadau and Joe Raiola / George Woodbridge |
284 — Jan 1989 |
| Toys "R" U Catalogue | Charlie Kadau and Joe Raiola / George Woodbridge / Irving Schild (photos) |
285 — Mar 1989 |
| The Rookstone Catalog of Really Useful Tools, Nifty Gadgets, Hi-Tech Thingamajigs and Crafty Geegaws | Al Jaffee | 289 — Sep 1989 |
| MAD's Catalogue of Practical Joke Items for the Computer | Dick DeBartolo / Al Jaffee Seth Greenberg (idea) |
292 — Jan 1990 |
| Leisure Time Courses Adults Really Need — featuring the South Dakota College of Higher Learning at East Pierre Adult Department of Continuing Education Course Catalogue, Winter 1990-91 | Tom Koch / George Woodbridge | 296 — Jul 1990 |
| The Obnoxious Sports Fan's Supply Catalogue | Tom Koch / Jack Davis | 298 — Oct 1990 |
| The Prescott University of Un-Learning Adult Education Courses | Tom Koch / Harry North | 306 — Oct 1991 |
| MAD's Avalanche O' Catalogs | Charlie Kadau and Joe Raiola / George Woodbridge |
316 — Jan 1993 |
| The National Pick-Your-Own Relatives Clearing House Catalogue | Charlie Kadau, Joe Raiola, Dan Birtcher /George Woodbridge |
318 — Apr 1993 |
| RIP 2000 Suicide Machine Owners Manual | Charlie Kadau / Bob Clarke | 321 — Sep 1993 |
| The Belching Dragon Menu | Charlie Kadau and Joe Raiola / George Woodbridge |
322 — Oct 1993 |
| Medical Trappings & Vestments, Inc. — Doctors' Supply Catalogue | Tom Koch / Al Jaffee | 324 — Jan 1994 |
| Marblerow Gear | Dick DeBartolo / Greg Theakston | 338 — Aug 1995 |
| The Academy for the Radical Religious Right Course Catalogue | Stan Hart / Drew Friedman | 339 — Sep 1995 |
| The Devil's Advocate — The Monthly Newsletter For Satan Worshippers |
Frank Jacobs and Bill Fibbers / Mort Drucker, Angelo Torres, George Woodbridge, Lisa Blackshear |
345 — May 1996 |
| The Victim's Newsletter | Charlie Kadau / George Woodbridge | 352 — Dec 1996 |
| PETArd's Animal Rights Newsletter | Chris Hart / Hermann Mejia | 356 — Apr 1997 |
| The Bad Cops Guide to Good Police Work | Andrew J. Schwartzberg / George Woodbridge | 356 — Apr 1997 |
| Ikrappa Catalogue | Scott Maiko / Albert Crudo (photos) | 360 — Aug 1997 |
| Merely 99¢ Store Circular | Scott Maiko / Bob Clarke | 371 — Jul 1998 |
| The Official Titanic Oriented Artifacts & Stuff Catalog | Dick DeBartolo / Timothy Shamey | 372 — Aug 1998 |
| Hallmock 1998 Holiday Catalog | Scott Maiko / Scott Bricher | 376 — Dec 1998 |
| Slam's End — The Catalog of Pro Wrestling Merchandise | Desmond Devlin / Angelo Torres | 378 — Feb 1999 |
| Steve Grieve's Official Catalog of Rare, Unaffordable Rock & Roll Memorabilia |
David Shayne and Joe Raiola / Timothy Shamey |
380 — Apr 1999 |
| Jalopy Shopper — Your Totaled Transportation Tabloid | Jeff Kruse / Irving Schild (photos) | 382 — Jun 1999 |
| Omahog Steaks — Meats By Mail | David Shayne and Joe Raiola / James Warhola |
383 — Jul 1999 |
| Warner Bros. Studio Stores — Unofficial Catalog | Scott Maiko / Scott Bricher, Gary Hallgren, Anthony Cipriano, Kevin Greene / Irving Schild (photos) |
385 — Sep 1999 |
| The Spending Annex Adult Education Center | Scott Maiko / Irving Schild (photos) | 388 — Dec 1999 |
| The Spending Annex Adult Education Center | Scott Maiko / Irving Schild (photos) | 392 — Apr 2000 |
| Sports Suction Catalog | Jeff Kruse / Timothy Shamey | 395 — Jul 2000 |
| Johnson Family Garage Sale-O-Rama Catalog | Danno Sullivan / Leslie Sternbergh | 396 — Aug 2000 |
| MAD's Modern Military Course Catalog | Mike Snider and Andrew J. Schwartzberg / George Woodbridge |
397 — Sep 2000 |
| The IntimidatorLX 2000 Owner's Manual | Darren Johnson / Bill Wray and Timothy Shamey |
398 — Oct 2000 |
| The Home Despot | Jeff Kruse and Russ Cooper / George Woodbridge |
403 — Mar 2001 |
| The Shoddier Image | Brian Farrelly and Sean Farrelly / Irving Schild (photos) |
408 — Aug 2001 |
| The Pet Peddler — Your One-Stop Source for Adopting the Animals Other People Eventually Got Sick Of |
Jeff Kruse / Scott Bricher | 411 — Nov 2001 |
| Cents-Less Coupons | Scott Maiko / Irving Schild (photos) | 423 — Nov 2002 |
| Cents-Less Coupons | Scott Maiko / Scott Bricher / Irving Schild (photos) |
427 — Mar 2003 |
| The Employing Guise | Jeff Kruse / Irving Schild (photos) / Ray Alma and Timothy Shamey |
428 — Apr 2003 |
| Cents-Less Coupons | Scott Maiko / Scott Bricher / Irving Schild (photos) |
433 — Sep 2003 |
| Pizza Trough | Scott Maiko / Scott Bricher | 456 — Aug 2005 |
| Cents-Less Coupons | Scott Maiko / Irving Schild (photos) | 460 — Dec 2005 |
| T.G.I. Fried-Day's Menu | Dave Croatto / Irving Schild (photos) | 468 — Aug 2006 |
| Foolastic Book Club | Dave Croatto / Scott Bricher and Gary Hallgren |
474 — Feb 2007 |
| Stankee Candle Spring Catalogue | Teresa Burns Parkhurst/Scott Bricher / Irving Schild (photos) |
475 — Mar 2007 |
| Not So Hot Topic Catalog | Scott Maiko / Irving Schild (photos) / Albert Crudo (styling) |
484 — Dec 2007 |
| MOMA — The Museum of Monkey Art — Winter/Spring Catalogue | — / Hermann Mejia, Roberto Parada, Richard Williams, James Warhola |
488 — Apr 2008 |
| Bananas Republic | Scott Maiko / Leonardo Rodriguez | 488 — Apr 2008 |
| A-Hole Foods Market | Kiernan P. Schmitt / — | 490 — Jun 2008 |
| Sucker City | Scott Maiko / Scott Bricher | 492 — Aug 2008 |
| Stuples Catalog | Jeff Kruse / Scott Bricher | 494 — Oct 2008 |
| Pestco | Jeff Kruse / — | 504 — Aug 2010 |
| Bored Bath & Be Gone | Jeff Kruse / Scott Bricher | 510 — Aug 2011 |
| Banana Republican | Frank Santopadre / Scott Bricher | 514 — Apr 2012 |
| Hazard Fraught Tools | Scott Maiko / Scott Bricher | 515 — Jun 2012 |
| Enchanted Lake Storytown Forest | Scott Maiko / Scott Bricher and Gary Hallgren |
517 — Oct 2012 |
| Gangreens | Jeff Kruse / Scott Bricher | 520 — Apr 2013 |
| Silliams-Wonoma — The Catalog For Kooks | Scott Maiko / Scott Bricher | 523 — Oct 2013 |
| Sports Atrocity | Jeff Kruse / Scott Bricher | 527 — Jun 2014 |
| Patton Oswalt's Waffle House Hidden Hashbrown Menu | Patton Oswalt / Scott Bricher | 533 — Jun 2015 |
| The Substitute Teacher's Manual | Kenny Keil / John Kerschbaum | 536 — Dec 2015 |
| ForceSonic 92-cm Lightsaber Owner's Manual | Scott Maiko / Tom Richmond | 537 — Feb 2016 |
| Banana Republican — 2016 Campaign Collection | Frank Santopadre and Evan Waite / Scott Bricher |
539 — Jun 2016 |
| The Official Stormtrooper Recruitment Pamphlet | David Richards / Hermann Mejia | 540 — Aug 2016 |
| Overgrowth — The Gigantic Gardening Catalog | Jeff Kruse / Scott Bricher | 547 — Oct 2017 |
| Olive Garbage Italian Kitchen | Scott Maiko / Scott Bricher | 550 — Apr 2018 |
excerpt from College Programs to Develop Masters of Mediocrity — from #101, March 1966